Sony Ericsson K550 review: A Cyber-shot on a budget

Key features:

• 2 megapixel camera with auto focus
• Active lens cover
• M2 memory card slot (comes with a 512MB card)
• FM radio with RDS
• Tri-band GSM/GPRS/EDGE support
• Bluetooth support
• Multi-tasking
• Small size

Main disadvantages:

• Low resolution display
• Camera not as good as the Cyber-shot brand suggests
• Records video in ancient QCIF resolution only

The Cyber-shot revolution has done only good to the Sony Ericsson sales. It proved rather successful and that is the reason why the manufacturer naturally releases a more affordable cameraphone to the masses. Sony Ericsson continue their long line of bar phones which are either camera or music-oriented with the K550. The midrange K-series continuation comes again in a small shell with a tight fit waist. At only 14 mm thickness, it surely packs in some nice features. So let’s continue with our review, but bear in mind that in the case of Sony Ericsson the Cyber-shot logo does not necessarily mean great camera performance but enhanced imaging capabilities.

The Sony Ericsson K550 is going to be produced in two distinct versions. The first one is the K550i and the second one the K550im which is an i-mode version of the mobile and is the first i-mode phone by the manufacturer bearing that Cyber-shot logo. The test handset we received is in fact namely that i-mode version. It carries certain differences and as such those will be duly noted. Nevertheless, it gives us pretty much the full picture about the more widely-distributed would-be version – K550i.

Cyber-shot branding

Being part of the Cyber-shot family the K550 has naturally made us curious. The camera comes equipped with a 2 megapixel lens, auto focus, a two-LED flash, and an active lens cover which is used to start or shut down the camera application.

Final words

Well the Sony Ericsson K550 left us somewhat bewildered – the Cyber-shot branding seems more of a marketing move than a new strong player in the cameraphones lineup. The camera shows nice performance but is yet incapable of outranking the Sony Ericsson K750.

Well, summing it up, it seems as always, that if the price is right, the Sony Ericsson might just win the hearts of the fans. The decent camera, the memory card slot, the good battery life and the Flight mode are things that are not easily found in other midrange solutions. So, if you are looking for those, the Sony Ericsson might just be your next mobile gadget.

PS this phone is available